Privacy policy

Last Updated: October 26, 2026

At Nazarya, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and disclose your information when you visit our website, browse our eyewear collections, place an order, make a payment, or communicate with us.

Nazarya operates this online store using Shopify, which provides the e-commerce platform that enables us to offer our products and services.

This Privacy Policy applies to customers and visitors who access or use our website and services, primarily within Pakistan. By using our website, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect

When you visit or interact with the Nazarya website, we may collect personal information necessary to operate our online store, process orders, arrange deliveries, provide customer support, and improve your shopping experience.

Contact Information

We may collect your name, phone number, email address, billing address, and shipping address when you place an order, contact us, or use certain website features.

Order and Transaction Information

We may collect information about products you view, add to your cart, purchase, return, or exchange, along with your order history, transaction references, payment confirmations, and delivery details.

Payment Information

Nazarya currently offers Cash on Delivery (COD) and Bank Transfer as payment methods.

For Cash on Delivery orders, we use relevant order and contact information to confirm orders, arrange delivery, and facilitate payment collection upon delivery.

For Bank Transfer orders, we may collect transaction references, payment confirmations, and other information you voluntarily provide to verify your payment.

Banking transactions may be processed through the relevant financial institutions. We do not ask customers to share their banking passwords, PINs, or one-time passwords (OTPs).

Device and Technical Information

When you visit our website, certain information may be collected automatically, including your IP address, browser type, device information, operating system, network information, and other technical identifiers.

Website Activity Information

We may collect information about how you interact with our website, including the pages you visit, products you view, shopping cart activity, referral sources, and interactions with website features.

Customer Communications

When you contact us with questions, feedback, complaints, or order-related inquiries, we may retain the information you provide to respond to your request and maintain customer service records.

2. How We Collect Personal Information

Nazarya may collect personal information through the following methods:

  • Directly from you: When you place an order, submit checkout details, contact customer support, or provide information through our website.

  • Automatically through our website: When you browse our store, certain technical and usage information may be collected.

  • Through cookies and tracking technologies: Cookies, pixels, and similar technologies may collect information about website activity and preferences.

  • Through Shopify and service providers: We may receive information processed by Shopify and other providers that support our store operations.

  • Through payment and delivery services: We may receive relevant payment confirmations, transaction references, and delivery updates from banks, financial institutions, or courier partners.

3. How We Use Your Personal Information

We use personal information for legitimate business purposes, including the following:

Processing and Delivering Orders

To confirm orders, process transactions, verify bank transfers, arrange shipping, deliver products, collect Cash on Delivery payments, and manage cancellations, returns, or exchanges.

Customer Service

To respond to inquiries, resolve complaints, provide product information, and communicate with customers about orders and deliveries.

Improving Our Website

To maintain our Shopify store, troubleshoot technical issues, understand customer behavior, improve website functionality, and enhance the online shopping experience.

Personalizing Your Shopping Experience

To remember shopping cart contents, understand product interests, and make relevant products and collections easier to discover.

Marketing and Advertising

To measure advertising performance, understand customer interactions, improve promotional campaigns, and, where applicable, show relevant advertisements on third-party platforms.

Security and Fraud Prevention

To verify orders, detect suspicious transactions, prevent fraud, protect customer accounts, and safeguard our website and business.

Legal and Business Obligations

To maintain necessary business records, respond to lawful requests, resolve disputes, enforce our policies, and comply with applicable legal requirements in Pakistan.

4. Cookies and Tracking Technologies

Nazarya uses cookies and similar technologies to support website functionality, remember shopping cart contents, understand visitor activity, and improve the performance of our online store.

These technologies may be used to:

  • Enable essential website and checkout functions.

  • Remember customer preferences and shopping cart items.

  • Understand website traffic and visitor interactions.

  • Measure advertising performance.

  • Support marketing and advertising activities.

You may be able to manage cookies through your browser settings and any cookie preference tools available on our website.

Disabling certain cookies may affect the functionality of some website features.

Where required by applicable law, we will obtain the necessary consent before using non-essential cookies or tracking technologies.

5. Meta Pixel and Facebook and Instagram Advertising

Nazarya uses Meta Pixel, a tracking and measurement tool provided by Meta Platforms, to understand visitor activity and measure the effectiveness of advertising campaigns.

Depending on its configuration, Meta Pixel may collect or receive information about website visits, product views, shopping cart activity, purchases, browser and device details, IP address, and interactions with our website.

We may use this information to:

  • Measure the performance of Facebook and Instagram advertising campaigns.

  • Understand how visitors interact with our website after viewing advertisements.

  • Improve our advertising strategies and campaign effectiveness.

  • Help deliver relevant advertisements to audiences who may be interested in our products, where applicable.

Meta may process information collected through these technologies in accordance with its own privacy policies and settings.

For more information about how Meta handles personal information, please review the Meta Privacy Policy.

Where required by applicable law, we will obtain the necessary consent before activating non-essential advertising tracking technologies.

6. How We Share Personal Information

We may share personal information with third parties when necessary to operate our store, process orders, deliver products, provide services, or meet legal obligations.

The categories of recipients may include:

Shopify

Our online store is hosted by Shopify. Shopify processes information to provide e-commerce functionality, checkout services, security, and other platform features.

Banks and Financial Institutions

Relevant payment information may be processed or verified through the banks or financial institutions involved in Bank Transfer transactions.

Courier and Delivery Companies

We may share your name, phone number, shipping address, and relevant order details with courier partners to deliver your purchases and facilitate Cash on Delivery payments.

Technology and Service Providers

We may share information with providers that help us operate our website, maintain security, manage communications, and support other essential business functions.

Marketing and Advertising Partners

Where applicable, we may share or make certain information available to Meta and other advertising partners to measure advertising performance and support relevant marketing activities.

Legal Authorities

We may disclose information when required by applicable law, lawful requests, legal proceedings, or when reasonably necessary to protect our rights, customers, and business.

Business Transfers

In the event of a merger, restructuring, or transfer of business assets, personal information may be transferred where permitted by applicable law.

We do not disclose personal information indiscriminately. Any sharing is subject to the purposes described in this Privacy Policy and applicable legal requirements.

7. Shopify and Third-Party Services

Nazarya uses Shopify to operate its online store. Information you submit through our website may be processed by Shopify and its service providers, including providers located outside Pakistan.

Shopify may also process information relating to your interactions with our store and other merchants to provide or improve certain platform features, subject to its own privacy practices and applicable law.

For more information about Shopify's privacy practices, please review the Shopify Consumer Privacy Policy.

You may also visit the Shopify Privacy Portal to learn about privacy rights and options relating to information processed by Shopify.

Our website may contain links to third-party websites, social media platforms, or other external services. These platforms operate independently and may have their own privacy policies and terms. Nazarya is not responsible for the privacy practices of third-party services that we do not control.

8. Data Security

We take reasonable measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

These measures may include using security features provided by Shopify, limiting access to information where appropriate, and relying on service providers that support secure online transactions.

However, no electronic transmission or storage method can be guaranteed to be completely secure. We cannot guarantee absolute security of information transmitted over the internet.

Customers should avoid sharing passwords, banking PINs, OTPs, or other sensitive banking credentials with anyone, including individuals claiming to represent Nazarya.

If you believe your personal information has been misused in connection with our website, please contact us using the details provided below.

9. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including processing orders, providing customer support, maintaining business records, resolving disputes, preventing fraud, and meeting applicable legal obligations.

The retention period may depend on the nature of the information, the services provided, and the relevant legal or operational requirements.

When personal information is no longer required, we may delete it, anonymize it, or securely dispose of it, subject to applicable law and technical limitations.

10. Your Privacy Rights and Choices

Depending on applicable law, you may have certain rights regarding your personal information.

These may include the ability to:

  • Request access to personal information we hold about you.

  • Request corrections to inaccurate or incomplete information.

  • Request deletion of personal information, subject to applicable legal requirements.

  • Withdraw consent where processing is based on consent.

  • Opt out of promotional emails.

  • Exercise available choices relating to advertising and tracking technologies.

To exercise an applicable privacy right, please contact us using the email address provided in the Contact Information section.

We may need to verify your identity before processing your request. Some requests may be limited or declined where permitted by applicable law.

For information processed by Shopify, you may also visit the Shopify Privacy Portal.

11. Marketing Communications

Nazarya may send promotional emails or other marketing communications where permitted by applicable law and your preferences.

These communications may include information about new eyewear collections, product launches, special offers, promotions, and other store updates.

You can unsubscribe from promotional emails at any time using the unsubscribe link included in our messages, where available.

Even if you opt out of promotional communications, we may continue to send essential messages relating to your orders, payments, deliveries, customer service inquiries, or other non-promotional matters.

12. Children's Privacy

Our website is not specifically directed toward children who are not legally permitted to use the relevant services independently under applicable law.

We do not knowingly collect personal information from children in circumstances where collection is prohibited without required parental or guardian authorization.

If you are a parent or legal guardian and believe that a child has provided personal information to us inappropriately, please contact us so we can review the matter and take appropriate action in accordance with applicable law.

13. International Data Transfers

Although Nazarya primarily serves customers within Pakistan, certain information may be stored, processed, or accessed outside Pakistan by Shopify and other service providers.

Data protection laws may differ between countries. Where required by applicable law, appropriate safeguards will be used for international transfers of personal information.

14. Third-Party Links

Our website may include links to third-party websites, social media platforms, or external services.

If you visit these platforms, their respective privacy policies and terms will apply to your interactions with them.

Nazarya does not control and cannot guarantee the privacy, security, or accuracy of third-party websites or services. We encourage customers to review the relevant policies before providing personal information to external platforms.

15. Changes to This Privacy Policy

Nazarya may update this Privacy Policy from time to time to reflect changes in our business practices, website features, technology, service providers, or applicable legal requirements.

Any updated version will be published on this page, and the "Last Updated" date will be revised accordingly.

Where required by applicable law, we will provide additional notice of significant changes or obtain consent where necessary.

We encourage you to review this Privacy Policy periodically to remain informed about how we collect, use, and protect your personal information.

16. Contact Information

If you have any questions about this Privacy Policy, our data handling practices, or your applicable privacy rights, you can contact Nazarya using the details below.

Business Name: Nazarya

Email: nazarya.info@gmail.com

Phone: +92 346 3127996

Please provide sufficient information for us to understand your inquiry. For your protection, do not send passwords, banking PINs, OTPs, or complete payment card details through email or other unsecured communication channels.

Nazarya — See the world differently.